Prof. Dr. Gordon Eckardt

Portrait of Gordon Eckardt© M. Pilch

General Business Administration and Marketing

Sokratesplatz 2
24149 Kiel
Room: C03-3.21

Consultation hour: Wednesday, 01.00 - 01.30 p.m., and by appointment. Please sign up via email.

  • Research focuses:
    • Business model development, especially Servitization- & Subscription-based business models
    • Entrepreneurship, especially Education & Corporate Entrepreneurship
    • B2B/capital goods marketing
    • Implementation and Optimisation of action-oriented teaching methods (especially company simulation)