Prof. Dr. Rune Ellemose Gulev

Professor for


Academic Coordinator for the
Nordic Region

Contact Details

12:00 - 13:00

Outside the regular teaching semester, please schedule a meeeting via email or agreed upon times. For Virtual meetings, please use this link:

New book out now.

Available for purchase here


Courses during the Winter Semester 2021:

Strategic Management and Marketing (English) Bachelor level

Managing Sustainability for Modern Businesses (English) Bachelor level

Intercultural Management (English) Masters level

Cross Cultural Business Management (English) Bachelor level (Guest teacher: Dr. Nemilentsev)

Teaching will begin in week 38. If you wish to take one of the courses, please register for the course and attend the first course for final registration confirmation.



- Intercultural Management (Post-graduate level)

- Cross Cultural Leadership & Human Resource Management (Post-graduate level)

- Cross Cultural Business Management (Under-graduate level)

- Managing Sustainability for Modern Businesses (Under-graduate level)

- Strategic Management & Marketing (Under-graduate level)



Rune Ellemose Gulev's current research aims at linking national variances in culture together thereby bridging communication gaps and improving the conditions under which international businesses operate. Being from Denmark but having lived, worked and studied mostly abroad he is a firm believer in a unified Europe and a strong supporter of professional and academic initiatives that transcend national borders and celebrate cultural diversity.

Prof. Gulev provides seminars for companies and higher learning institutions on how to improve the effectiveness of employees operating in multicultural workplaces. This can range from how you structure your work teams to the specific motivational techniques that work best in certain situations.



Gulev, R. E. (2017). Multicultural Management - A collection of country profiles for higher cultural competence. Laboe: ABP.

Gulev, R. E. (2009). Knowledge Sharing across Cultures: Useful Guidance and Recommendations for Growing International Companies. Koper: University of Primorska.

Gulev, R. E. (2007). Intercultural Subsidiary Management - A Cross Country Analysis of Slovenia, Germany, Austria and Denmark. Koper: University of Primorska.


Gulev, R. E. (2016). Connecting Culture to Creativity and Innovation: how trust and other forms of corporate culture influence innovative behaviour. International Journal of Sustainable Economy, 8(4): 342 - 356.

Gulev, R. E. (2014). What Organizational Culture Fosters Innovation? Leadership and Change. 14: 43 – 52.

Gulev, R. E. & Lierse, H.  (2012). Cultural Repercusions: Extending our Knowledge about How Values of Trust and Confidence Influence Tax Structures within Europe. International Journal of Management, Knowledge and Learning

Gulev, R. E. (2012). Exploring cultural values connected to sustainability: why some people are more likely to act in a sustainable manner than others. International Journal of Sustainable Economy

Gomezelj, D. & Gulev, R. E. (2011). Knowledge Resources and Competitive Advantage. Managing Global Transitions

Gulev, R. & Lierse, H. (2010). Seeking Economic Stability in the EU. Adaptive Options

Gulev, R. & Dukaric, G. (2010). Exploring the Connection between Work Inclinations and Country Competitiveness Levels. International Journal of Sustainable Economy

Gulev, R. (2009). Seeking Business and Economic Stability within Euro-Mediterranean Countries. International Journal of Euro-Mediterranean Studies

Gulev, R. (2009). Cultural Repercussions: An Analysis of Management Behaviour through the Lens of European Cultural Variations. Industrial Management & Data Systems

Gulev, R. (2009). Are National and Organizational Cultures Isomorphic? Evidence from a Four Country Comparative Study. Managing Global Transitions

Gulev, R. (2009). Management Perceptions: Insights from a Multicultural Research Initiative. Transition Studies Review,

Gulev, R. (2009). Harvey Norman: a Model of Cultural Adaptability. Adaptive Options

Gulev, R. (2008). Reporting on International Conference Exchanges. Management

Gulev, R. (2007). The International Headquarters – Subsidiary Relationship: Projecting Economic Cultural Influences on Management within Selected EU Countries. Managing Global Transitions

Gulev, R. (2007). Does Greater Labour Market Flexibility Induce Greater Levels of Inequality within Europe? Transition Studies Review

Gulev, R. (2006). Economic Cultural Influence: Effects on Headquarters – Subsidiary management in Slovenia and Three Longstanding EU Countries. Journal for East European Management Studies

Gulev, R. (2005). Economic Cultural Impacts on Knowledge Flows and Knowledge Sharing within Selected EU Countries. Journal of Knowledge Management Practices


Gulev, R. E. (2019). Competitiveness of countries and its positive symbiotic relationship with trust levels, enviornmental performance and corruption avoidance. Management International Conference 2019 Book of Abstracts. May 30 - June 1. Opatija, Croatia.

Gulev, R. E. (2015). Teaching old dogs new tricks: examining how innovation and creativity can be better fostered within mature organizations. Management International Conference 2015 Book of Abstracts. May 28 – 30. Portoroz, Slovenia.

Gulev, R. E. (2014). Fostering Cultures of Creativity: Linking Attitudes and Values to Creative Behaviour. International Society for Organization Developmental and Change conference proceedings. June 7 – 11. Amsterdam, the Netherlands.

Gulev, R. & Lierse, H. (2011). Exploring the connection between culture and taxation: How trust and confidence shape tax regimes within Europe. Management International Conference 2011 Proceedings. November 23 – 26. Portoroz, Slovenia.

Gulev, R. (2010). On the Origins of Sustainable Behaviour: Linking Attitudes and Values to Sustainable Behaviour. Management International Conference 2010 Proceedings. November 24 – 27. Ankara, Turkey.

Gulev, R. (2009). Culture and Entrepreneurship: Critical Review of the State-of-the-Science and Proposing New Research Agendas. Management International Conference 2009 Proceedings. November 25 – 28. Sousse, Tunisia.

Gomezelj, D & Gulev, R. (2009). Firm Competitiveness: Knowledge as One of the Sources. Management International Conference 2009 Proceedings. November 25 – 28. Sousse, Tunisia.

Gulev, R. (2008). Cultural Repercussions. Management International Conference 2008 Proceedings. November 26 – 29. Barcelona, Spain. (Winner of the Best Paper Award).

Dukaric, G. & Gulev, R. (2008). Does Culture Matter for Country Competitiveness? A Community Involvement Perspective. Management International Conference 2008 Proceedings. November 26 – 29. Barcelona, Spain.

Gulev, R. (2006). International Management Implications of a Multicultural Europe: a Comparative Country Study. Management International Conference 2006 Proceedings. November 23 – 25. Portoroz, Slovenia.


Gulev, R., How Variations in Work Perceptions Influence the Competitiveness of European Countries. Journal for Cultural Research.


Gulev, R. (2009). Can Europe Laugh at Itself? Adaptive Options, 4(1).

Gulev, R. (2009). Changing Our Ways. Adaptive Options, 4(1).

Gulev, R. (2005). Cultural Differences: an obstacle for Slovenian International Success? Finance. st.200/2005

Gulev, R. (2003). The Future of the EU: a Realistic Assessment. University of Porto.

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